The way my daughter uses the internet is inspirational. Watching my Z-Gen daughter, I see a high level of digital literacy. Digital literacy is the ability to communicate clearly online. Kids building creative online communities of supportive peers gain confidence and skills. Marketers who understand their mindset will gain new perspectives into known truths like […]
An Adobe fan forever Despite being a lifelong Adobe fan, attending an Adobe MAX conference was beyond my means. Additionally, I felt like I lacked support, which the Adobe community would have boosted. Creativity doesn’t just open doors. It opens worlds. It transcends borders and lowers barriers, crosses divides and dimensions.” Adobe Inc Deep in […]
FAB means fabulous And FAB Analysis is fabulous for creativity. Creating good work (that sells) comes out of a good plan. In marketing and advertising, that is the Creative Brief. But, I have learned a new tool from my boss, who learned it from his boss years ago. Perhaps you have been using this tool […]
Photography is one of the most rewarding skills to have as a Visual Communicator. Because images are often the most influential design element in VisCom, you should master Photography So, in this post, I want to inspire you to enhance your skills. And I want to tell you how I finally grew into a real […]
Is your Visual Communications job satisfying? Does it meet your needs and values? I have spent 30 years of my life trying to find job satisfaction. Because I did not make sure my values and needs were met, I’ve had many unnecessary heartaches. Without clearly defined needs and values, my career prestige grew slower than […]